Handling email bounces can be challenging. Bounces have different causes, like incorrect email addresses or unavailable mail servers. When your email bounces, you want to be the first to know.

Bounce Management

Useful Flowsteps with this feature

Rewrite sender to prevent SPF, DKIM, or DMARC issues causing hard bounces

Use archived emails to resend to the corrected email address

Measure everything there is to know about your emails with real-time analytics

What does the

feature do?

Intelligent Bounce Reporting

Where other platforms choose to display both hard and soft bounces as bounces, we're stepping up a notch to make it as easy as possible for you to follow up on bounces. Soft bounces can be emailed again after a while, since their inbox may have been full for a short time. Hard bounces are put on a list for you to decide whether or not Customer Support should follow up on these bouncing addresses.

Why does my email bounce?

Gain insight into why your email bounced. The status of an email tells you a lot about the underlying issue, but many providers choose not to show this information.

Flowmailer tells you exactly what the problem is that caused the email to bounce. Did an email bounce because the domain is unknown? Check if the @domain.com looks correct. Does it say that the IP is blacklisted? Check out what to do next.

Bounce management for better domain reputation

Flowmailer's Bounce Management module places undelivered messages on a dropout list. From this list, you can correct the false email address. By doing so, you're able to resend your message to the new address.

Bounce notifications are also feedbacked to your source system so that the false email address can be adjusted there as well. This ensures the quality of your data, your recipient lists, and ultimately your sender/domain reputation!