Transactional Email

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Monetizing Your Most-Read Emails

How to make your transactional emails convert

Ioana Dulcu

Head of Brand

@

inboxAds

Tom Blijleven

Marketing Manager

@

Flowmailer

Whether you’re in ecommerce, running a SaaS business, or even selling items in a brick-and-mortar store only. Transactional emails help you run your business without having to print receipts, order confirmations, or reports. But what if you could use these transactional emails to increase customer engagement, conversion, or even monetize content?

Published in:

Oct 2020

Together with our friends at inboxAds, we wrote "Monetizing Your Most-Read Emails: A guide on how to increase conversion with transactional emails. In 6 steps, we elaborate on the topic of transactional email marketing:

  1. Why you should care about transactional email conversion;
  2. When to aim for conversion;
  3. How to create a compelling email design;
  4. What types of converting content exist;
  5. How to create content that converts;
  6. How to make sure your emails hit the inbox.

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Monetizing Your Most-Read Emails

With this whitepaper, you’ll be able to create compelling transactional emails that convert. Whether you’re still exploring your opportunities or going all in on upsell, with our six steps we’ve covered the whole process of transactional email marketing.

Ioana Dulcu

Head of Brand

@

inboxAds

Ioana Dulcu has over 15 years of proven experience in corporate communications, marketing planning, brand strategy, public relations, and digital marketing. In recent years, she has helped several tech startups in developing their marketing and communication strategies.

Tom Blijleven

Marketing Manager

@

Flowmailer

With years of experience in the email (marketing) industry, Tom currently manages the marketing department at Flowmailer. In this role, he mainly writes about transactional email, email deliverability, and the API-first economy.

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