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Trends in transactional email design

An transactional email design lookbook, inspired by Really Good Emails

Tom Blijleven

Marketing Manager

@

Flowmailer

It’s June 23rd, 2022, when Mike Nelson (Really Good Emails) talks about email design trends during his keynote at the Email Marketing Automation Summit. A keynote filled to the brim with excellent email examples, covering everything you need to know about what’s going on in the world of email. However, they’re all marketing emails! So, being the true transactional email aficionados we are, we investigated how up-to-date transactional emails are on these trends. The result is this lookbook, covering five prominent email design trends.

Published in:

Sep 2022

Trends in transactional email design

Learn how 20 different brands apply marketing trends to their transactional email designs.

Tom Blijleven

Marketing Manager

@

Flowmailer

With years of experience in the email (marketing) industry, Tom currently manages the marketing department at Flowmailer. In this role, he mainly writes about transactional email, email deliverability, and the API-first economy.

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